Pet products that actually work!
We created The Pet Enrichment Co. to make enrichment easier, more functional, and more enjoyable for pets and their people.
After struggling to find enrichment products that were thoughtfully designed, high quality, and made to last, we decided to design our own.
Founded by Lucy and Billy, The Pet Enrichment Co. is built on a love for animals, thoughtful product design, and the belief that pet products should do more than just look cute — they should work beautifully in everyday life.
Thoughtfully Designed
Every product is created with purpose, from the shape of our slow feeding insert to the way our lick mat fits securely inside our bowl.
Functional Enrichment
Our products are designed to help slow fast eaters, encourage licking, support sniffing and foraging, and make mealtimes more mentally stimulating.
Quality That Lasts
We focus on durable materials, practical designs, and products that feel genuinely worth bringing into your home.
Our Story
The Pet Enrichment Co. began after we became frustrated with the lack of functional, high-quality enrichment products available for pets.
So many products felt flimsy, difficult to clean, poorly designed, or the same as everything else on the market. We wanted to create something better — products that were colourful, practical, original, and genuinely useful for everyday pet parents.
Lucy has always had a deep love for animals, while Billy has always loved design, drawing, and problem-solving. Together, those passions became the foundation of The Pet Enrichment Co.
Every product in our range has been carefully considered with real pets and real routines in mind, helping make enrichment easier, slower, and more enjoyable every day.
Proudly stocked in 10 stores around Australia
